This week on podcasts · Oct 12 – Oct 19
Who's advertising on podcasts
Every ad read and brand mention across 178 top shows, updated daily. See who's buying, who's new, and which brands hosts talk about without being paid.
Episodes analyzed
1,189
178 podcasts
Ad reads
1,194
Sponsors
579
Organic mentions
8,607
| # | Company | Podcasts | Ad reads |
|---|---|---|---|
| 1 | Quint | 9 | 15 |
| 2 | HelixHLX | 8 | 15 |
| 3 | DraftKingsDKNG | 7 | 20 |
| 4 | Cozy Earth | 7 | 9 |
| 5 | ShopifySHOP | 6 | 10 |
| 6 | PrizePicks | 6 | 10 |
| 7 | UpworkUPWK | 6 | 7 |
| 8 | OpenAI | 5 | 14 |
| 9 | WayfairW | 5 | 9 |
| 10 | ZipRecruiterZIP | 5 | 9 |
| 11 | NetSuiteN | 5 | 6 |
| 12 | BetterHelpBTHL | 4 | 11 |
| 13 | Ethos | 4 | 8 |
| 14 | AG1 | 4 | 5 |
| 15 | Framer | 4 | 4 |
| 16 | Morgan and Morgan | 3 | 13 |
| 17 | AppleAAPL | 3 | 9 |
| 18 | Ramp | 3 | 8 |
| 19 | LinkedInMSFT | 3 | 7 |
| 20 | GoogleGOOGL | 3 | 6 |
| # | Company | Episodes | Podcasts | Sentiment |
|---|---|---|---|---|
| 1 | OpenAI | 219 | 66 | Mixed |
| 2 | Anthropicnull | 196 | 56 | Mixed |
| 3 | GoogleGOOGL | 190 | 65 | Mixed |
| 4 | MetaMETA | 170 | 58 | Mixed |
| 5 | AmazonAMZN | 140 | 57 | Mixed |
| 6 | AppleAAPL | 139 | 58 | Mixed |
| 7 | NvidiaNVDA | 135 | 42 | Positive |
| 8 | SpaceXSPCX | 122 | 34 | Mixed |
| 9 | MicrosoftMSFT | 119 | 43 | Mixed |
| 10 | TeslaTSLA | 93 | 40 | Mixed |
| 11 | NetflixNFLX | 84 | 46 | Mixed |
| 12 | CoreWeaveCRWV | 68 | 15 | Negative |
| 13 | YouTubeGOOGL | 56 | 42 | Positive |
| 14 | Bank of AmericaBAC | 46 | 14 | Negative |
| 15 | TikToknull | 45 | 30 | Negative |
| 16 | JP MorganJPM | 44 | 11 | Mixed |
| 17 | InstagramMETA | 42 | 31 | Mixed |
| 18 | DisneyDIS | 38 | 22 | Mixed |
| 19 | Starlink | 38 | 18 | Mixed |
| 20 | OracleORCL | 36 | 14 | Negative |
Companies whose first ad read on a tracked show aired this week.
| # | Company | First read | Podcasts | Ad reads |
|---|---|---|---|---|
| 1 | Ladder | Oct 12 | 2 | 2 |
| 2 | ClavioKVYO | Oct 16 | 2 | 2 |
| 3 | Good Mythical Morning | Oct 13 | 2 | 2 |
| 4 | Easycater | Oct 14 | 2 | 2 |
| 5 | Arc Raiders | Oct 12 | 1 | 6 |
| 6 | Miller | Oct 12 | 1 | 4 |
| 7 | Reef | Oct 13 | 1 | 3 |
| 8 | NikeNKE | Oct 14 | 1 | 2 |
| 9 | ShopBop | Oct 14 | 1 | 2 |
| 10 | Stackadapt | Oct 16 | 1 | 2 |
| 11 | HSBCHSBC | Oct 16 | 1 | 2 |
| 12 | Humble Bundle | Oct 16 | 1 | 2 |
| 13 | The Patch Method | Oct 13 | 1 | 2 |
| 14 | Outshift | Oct 14 | 1 | 2 |
| 15 | Paperlike | Oct 16 | 1 | 2 |
| 16 | GameTime | Oct 12 | 1 | 2 |
| 17 | Meet Kevin Life Insurance | Oct 14 | 1 | 2 |
| 18 | NissanNSANY | Oct 14 | 1 | 2 |
| 19 | Panini | Oct 13 | 1 | 2 |
| 20 | Fitnexa | Oct 12 | 1 | 2 |
Brands hosts praised this week that haven't run an ad on a tracked show in 90 days.
| # | Company | Podcasts | Positive mentions |
|---|---|---|---|
| 1 | SpaceXSPCX | 7 | 8 |
| 2 | Starlink | 6 | 8 |
| 3 | InstagramMETA | 5 | 5 |
| 4 | HBOWBD | 4 | 4 |
| 5 | Square Enix9684 | 3 | 5 |
| 6 | Elden Ring | 3 | 5 |
| 7 | Bethesda | 3 | 4 |
| 8 | Bloom EnergyBE | 3 | 3 |
| 9 | XboxMSFT | 3 | 3 |
| 10 | SegaTYO:6460 | 3 | 3 |
| 11 | CD Projekt RedCDR | 2 | 4 |
| 12 | World of WarcraftATVI | 2 | 4 |
| 13 | Grockbot | 2 | 3 |
| 14 | Yu-Gi-Oh! | 2 | 3 |
| 15 | Instinct | 2 | 3 |
| 16 | CostcoCOST | 2 | 3 |
| 17 | Remedy Entertainment | 2 | 3 |
| 18 | Grand Theft Autonull | 2 | 3 |
| 19 | Strategic Coach | 2 | 2 |
| 20 | Fox NewsFOX | 2 | 2 |